We were very excited to help our friends at Civic Entertainment Group build out a custom graffiti school bus activation for Comic Con (2018). The bus promoted a remake of the 80’s classic “Heathers.” The school bus was brought into the Javits Center. Fans lined up to get into it and preview upcoming shows. For this project, we worked with the client’s graphics team. The goal to replicate a graffiti design on the interior and exterior of the bus. We also helped install the vinyl decals and even assisted on some installations of neon signs and disco balls inside the bus. This was a fun installation. As fans of the original Heathers movie, we’re excited to check out the modern remake.
Fans line up a the Javits Center above. A “Heather” decides who goes in and when.
The graffiti pieces come off well from the low diagonal angle of the photograph above.
The neon signs we mentioned earlier can be seen in the bus above.
Red tags stand out in the blue neon glowing bus interior. The second neon sign can also be seen.
Instant party when the disco ball is shining. The tags can be seen well in this shot also.
Custom Graffiti School Bus.