In partnership with marketing agency’s C Double U Design and also Roc Nation we collaborated with a local Philadelphia graffiti artist. The goal was to create large coloring murals with live painting from the artist and festival attendees alike. This year’s Philadelphia MIA Music Festival was the location for the activation.
With many festival activations for brands, the client wanted to offer a festival experience of interactive art celebrating the city and its culture. Our artist created a high detail piece of artwork, filling every square inch with a historical landmark or famous food, also cultural references and locations.
Need to find a graffiti artist for an event? We do events specializing in artwork with a live street artist and interactive graffiti artwork.
The canvas before the concert attendees interacted with it in the shot above. We usually will outline in black for maximum contrast. The festival branding is represented here, artists who are performing and also Philadelphia icons, as mentioned above. Check out Rocky in the lower right.
The first few have chosen their letters and also filled them in with scribbles and bright colors. We caught the next wave in action above.
The texture starting to fill in for the shot above. Blues yellows greens and reds also layering to create the piece.
Philadelphia graffiti artist.