Live Painting Vantive’s Story at a Chicago Event
Watching a mural come to life beats staring at a banner. Vantive knew that, so we painted live at their Chicago event. Guests saw the piece grow from first sketch to final stroke. The process became part of the show.
We teamed up with agency August Jackson on this one. Vantive is a healthcare brand that wanted a two-day experience with real energy. Our custom-built wallflats held the artwork, and the client kept them after. A live mural gave the booth a pulse people could feel.
Signpainter-Level Detail
The crisp linework and clean geometric cuts came from a true signpainter. That kind of precision is hard to fake with a roller. We are lucky to have a few of these artists in our collective. Their hands gave the piece its sharp, finished look.
Branding Woven Into the Art
We worked in Vantive’s colors, slogans, and their signature V. The V did double duty as a scene divider across the composition. Little touches like that keep a mural on-brand without feeling like an ad. The story stayed theirs from edge to edge.
Vantive got a booth moment that pulled people in and held them. Live art turns a passive crowd into an audience. We loved this partnership and would paint alongside August Jackson again.