Graffiti Backdrop Mural in Miami, FL for Food Vendor Activation
We created a custom graffiti backdrop mural for a Miami event. Taking a Philadelphia staple, the cheesesteak, and fusing it with Korean BBQ. The result may be the best sandwich combination we’ve heard in a long time. Food vendor K-Steak melded this concept ingeniously and wanted their booth at the University of Miami food event to reflect that creativity.
Our client, Whitehouse Advertising, requested artwork that showcased Philly, Asian influence, and K-Steak’s signature hoagie, all with a street-art vibe. We fabricated 3 canvases: one main and two wall flats, and painted one continuous design, finished before and brought to the event. After that, we designed with urban and whimsical in mind. As a result, we created a city street montage and cheesesteaks with wings. Finally, see how this soared our own expectations in the photos below.