The premium spirits brand, Beam Suntory, knew that they had a sponsored booth at this year’s Boston Magazine’s Best of Boston 2018 event. With a strong desire to tie the EFFEN brand back to Boston culture and artwork, they turned to our services. As a result, we decided to present an interactive guest coloring mural.
Our decision to create an interactive live art event came from two sources. First of all, we wanted guests to dive into their own creativity. Additionally, live graffiti walls act as a great way for guests to socialize and grab a specialty vodka cocktail.
Our local artist worked with the EFFEN Vodka team to accurately represent the distillery’s relationship to the city. With artwork outlined in advance to the event, guests were free to color in the canvas as they pleased! Furthermore, coloring murals are very accessible and open to interpretation, creating some very amusing results.
In conclusion, this interactive and engaging element helped bring guests out of their comfort zones. It was very nice to see everyone mingle amongst each other, while sharing a moment of creativity over a delicious cocktail.
Do you need some art entertainment ideas? Fortunately, we are available for consultations! Contact us by phone or email, which can be found at the bottom of the page below these photos.
For project inquiries, please contact us at firstname.lastname@example.org or call 646-801-6024